Connect with us
https://beeniewords.com/wp-content/uploads/2021/01/melbet.gif

65th Independence Day Celebration: Ghana Exim Bank promotes ‘Made In Ghana’ products

News

65th Independence Day Celebration: Ghana Exim Bank promotes ‘Made In Ghana’ products

As part of its mandate to finance and develop strategic import substitute products to support the reduction of Ghana’s import bill, Ghana Exim Bank (GEXIM) is collaborating with the Ministry of Foreign Affairs and Regional Integration to champion its industrialization agenda.

 

Management of Ghana Exim Bank on Tuesday 2nd March 2022 presented assorted Made-In-Ghana products to the Ministry of Foreign Affairs and Regional Integration at its corporate headquarters in Accra.

 

The presentation was a follow up to a strategic session the bank held in April 2021 with the then newly appointed diplomats to represent Ghana at the various diplomatic missions around the world. The session gave the diplomats a deeper insight into the bank’s agenda to transform Ghana into an export led economy and highlighted the critical role of the foreign missions in achieving it.

 

The products on offer to the foreign missions included packaged jollof rice, waakye, gravy mix, groundnut soup, food spices, gari mix, sheabutter, peanut and peanut butter, charcoal, koobi powder and salted fish paste. In addition were Ghanaian snacks; nkatie cake, roasted cashew, peanuts and granola bars.

The Deputy Chief Executive Officer of Exim Bank responsible for Banking and Business, Rosemary Beryl Archer indicated the importance of the strategic partnership with the ministry and foreign missions to promote Ghanaian made products.

 

“On the occasion of our 65th independence anniversary, we want to utilize the platforms of our foreign missions to globalize our staples through value addition and improved packaging. We expect the heads of mission to explore avenues for improved packaging and state of the art equipment to support our industrialization agenda”, she stated.

 

She further added that “it is important to work closely with the ministry and Ghanaian missions abroad to find new markets for these products. The support from our missions will enable our SMEs to meet the requirements for the international market and by so doing scale up in their operations. I am convinced this is the first step, which will be of great benefit for other key initiativesand projects we plan to roll out in our drive towards enhancing the capacity of Ghanaian exporters”,

 

Head of SME Banking at Exim Bank, Bright Darko, emphasized on the importance of sending Ghanaian products to the foreign missions to showcase them to the rest of the world which he believes has the potential to ultimately create market access for them.

 

He added that “at Ghana Exim bank, we go beyond just providing funding for our SMEs but also take interest in their growth and success by helping to build their capacities and make key market penetration. When we are able to help them to succeed, they can pay back their loans for us to be able to help more businesses. Beyond promotion and marketing, we expect the foreign missions to look at the value chain and explore opportunities for partnerships and building synergies with foreign companies to help our SMEs”.

 

The Director of Economic, Trade and Investment Bureau at the Ministry of Foreign Affairs and Regional Integration, Bonaventure Adjavor, represented the Minister, Hon. Shirley Ayorkor Botchwey. On his part, he expressed his delight about the innovation employed by the businesses in packaging their products to meet international standards.

 

“It feels good to see these products and more importantly, knowing these are produced in Ghana, it brings me a lot of joy. It is such an important time to be sending these products to the missions around the world. During independence anniversary celebrations and other occasions, the missions host various guests including business owners and investors who get first-hand experience of our rich Ghanaian culture and heritage. It will certainly be a great opportunity to showcase these wonderful Made-in-Ghana products to the rest of the world”, he added.

 

Ghana Exim bank has a task to improve the country’s export competitiveness, foreign exchange earnings and balance of trade. The bank is strategically positioned to provide cutting – edge financial support, advisory and capacity building programs aimed at eliminating barriers to springboard the nation’s economy into an export – driven one.

0 Users (0 votes)
Criterion 10
What people say... Leave your rating
Sort by:

Be the first to leave a review.

User Avatar
Verified
{{{ review.rating_title }}}
{{{review.rating_comment | nl2br}}}

Show more
{{ pageNumber+1 }}
Leave your rating

Your browser does not support images upload. Please choose a modern one

Get Updated, Subscribe Now

Invalid email address

Elorm Beenie is an experienced Public Relations Officer and Author with a demonstrated history of working in the music industry. He holds an enviable record of working directly and running PR jobs for both international and local artistes; notable among his huge repertoire of artistes worked with are Morgan Heritage (Grammy Winners), Rocky Dawuni (Grammy Nominee, 2015), Samini (MOBO Winner - 2006, MTV Awards Africa Winner - 2009) and Stonebwoy (BET Best African Act Winner - 2015). Other mainstream artistes of great repute he has worked with are Kaakie, Kofi Kinaata, Teephlow, (just to name a few), who have all won multiple awards under Vodafone GHANA Music Awards (VGMAs). Elorm Beenie has done PR & road jobs for Sizzla, Jah Mason, Busy Signal, Kiprich, Anthony B, Demarco, Turbulence, Popcaan, Jah Vinci & Morgan Heritage who came to Ghana for concerts and other activities. Elorm Beenie has done countless activations for artistes and has coordinated dozens of events both locally and internationally. He deeply understands the rudiments of the industry. His passion for the profession is enormous. Aside his PR duties, he also stands tall as one of the few bloggers who breakout first hand credible and also dig out substantial information relating to the arts & industry. He is quite visible in the industry and very influential on social media, which to his advantage, has gunned a massive following for him on social media as well as in real life. He is a strong media and communication professional skilled in Coaching, Strategic Planning, and Event Management. He's very transparent on issues around the art industry.

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

To Top