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Makes no sense to seek the downfall of ‘Kumerica’ agenda — Sadiq Abdulai

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Makes no sense to seek the downfall of ‘Kumerica’ agenda — Sadiq Abdulai

CEO of 3 Media Networks, Sadiq Abdulai Abu has come out to vehemently lash out at critics of the Kumerican trend likening them to ‘babies with sharp teeth’.

According to the media mogul, people will criticize almost anything but those who talk about the new Kumerican trend without any sense of addiction or direction are nothing less than nay-sayers with bad energy.

“Just sometimes when we don’t know what is coming, we shouldn’t kill it with our mouth…we shouldn’t just run it down because it goes against our popular beliefs” he said on Daybreak Hitz on Hitz 103.9 FM.

2020 has been a lot rough than smooth with the coronavirus pandemic still hovering over our heads like a mask and a bandit, but nonetheless we’ve had fun along the way and the Kumerican trend is certainly in the record books.

“The moment it starts and it goes against popular believes or perceptions everybody takes a certain stance against it without looking beyond it” he added.

Admitting that the Kumerican trend has certain foreign trappings that misrepresents our true African values and traditions, Sadiq was quick to point out that, as an industry we don’t have to live in the old era whiles the world is pacing away with trending stuff.

“Yes there are parts of it that are not necessarily desirable but it will birth a whole new movement, particularly with the music element part that may be good for the focus on Kumasi and their artistes”.

“I’m glad that the boys… the Kumerican boys did not pay heed to nay sayers but followed through with their guts” he ended heaping praises on all the Kumasi based musicians who have hoisted the flag unending.

(Story: Rof Roc)

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Elorm Beenie is an experienced Public Relations Officer and Author with a demonstrated history of working in the music industry. He holds an enviable record of working directly and running PR jobs for both international and local artistes; notable among his huge repertoire of artistes worked with are Morgan Heritage (Grammy Winners), Rocky Dawuni (Grammy Nominee, 2015), Samini (MOBO Winner - 2006, MTV Awards Africa Winner - 2009) and Stonebwoy (BET Best African Act Winner - 2015). Other mainstream artistes of great repute he has worked with are Kaakie, Kofi Kinaata, Teephlow, (just to name a few), who have all won multiple awards under Vodafone GHANA Music Awards (VGMAs). Elorm Beenie has done PR & road jobs for Sizzla, Jah Mason, Busy Signal, Kiprich, Anthony B, Demarco, Turbulence, Popcaan, Jah Vinci & Morgan Heritage who came to Ghana for concerts and other activities. Elorm Beenie has done countless activations for artistes and has coordinated dozens of events both locally and internationally. He deeply understands the rudiments of the industry. His passion for the profession is enormous. Aside his PR duties, he also stands tall as one of the few bloggers who breakout first hand credible and also dig out substantial information relating to the arts & industry. He is quite visible in the industry and very influential on social media, which to his advantage, has gunned a massive following for him on social media as well as in real life. He is a strong media and communication professional skilled in Coaching, Strategic Planning, and Event Management. He's very transparent on issues around the art industry.

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