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Jamaican Producer, Yaadcore, digs into his spiritual awakening with “The Calling” Video — WATCH

Reggae/Dancehall

Jamaican Producer, Yaadcore, digs into his spiritual awakening with “The Calling” Video — WATCH


Over the last few years, we’ve watched Yaadcore develop from a selector into an artist with increasingly stellar results. Our only complaint about his recording career thus far is that he hasn’t put out enough music. Easily one of our favorite tracks from him thus far is “The Calling,” a motivating, reggae/trap banger which details his spiritual and cultural awakening.

The track, co-produced by Yaadcore along with Ian Mckee and Young Zoe Beats, now receives a video nearly a year after dropping last summer on Yaadcore’s 12 Yaad Records label and Delicious Vinyl Island. The video, directed by Tizzy Tokyo, finds Yaadcore witnessing a mystical Nyabinghi session before suddenly awakening in his studio. As he goes about his day, he’s followed everywhere by the “mystic lady” from his dream (played by Gloria “Mama G” Simms) before ultimately finding himself in the bush at the session from his dreams. In addition to Simms, a cultural leader in Jamaica where she’s recognized as Paramount Queen of the Maroons, the video also features cameos from Lutan Fyah, Samory I and Karbon, among others.

“‘The Calling’ is a special song to me, and now I can say the video is very close to my heart as well,” Yaadcore says. “We made something from nothing with just a creative vision. Teaming with my photographer Tizzy Tokyo to execute these visuals was definitely fun and challenging while taking me a bit into the acting world. Hopefully the storyline can resonate and inspire all the onlookers.”

Watch “The Calling” here:

 


Director – Tizzy Tokyo

Colour Grading – Fernando Hevia

Mystic Lady – Mama G

Football – Lutan Fyah

Bass Drum – Black Kush

Kette Drum – Atsushi,Toma & Yellow Drumz

Dancer 1 – Nanny Issachar

Dancer 2 – Andre France

Frankincense – El Shadai

Cross Bearer – Karbon

Torch 1 – Samory I

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Theophilus Nii Amarh Tawiah is a smart young man who has a passion for technology and the creative art industry. His past work traversed on engineering operating systems, hardware, networking, and Research. Nii Amarh who holds a Professional Diploma in IT system engineer is a fan of Caribbean and Afrobeats. Samini, he says was the key point of motivation for him to love music more since childhood. Theophilus vision is to take IT to rural areas.

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