2MG Music on Thursday, August 26, 2021 held a successful private EP listening for its signed artiste – Lyrical Joe’s newest body of work entitled ‘VIBES’ at 4syte TV in Accra.
The beautiful session, which saw a number of invited media and entertainment personalities including music lovers and fans of LJ was hosted by skilled Ghanaian MC, Abeiku Sarkcess – who thrilled the audience with his amazing emceeing skills.
With DJ K Crakk on the turntable as the official DJ for the night, the excited audience were treated
with songs from LJ’s musical catalogue. The fast growing and genius live band team in Ghana, BAND MASTERS on the other hand enlivened the premises with a zestful live band performances with Lyrical Joe.
Lyrical Joe during the listening exclusively premiered two outstanding and delightful music videos off the EP to the guests. These videos – (Goodness And Mercy & Knack) were shot beautifully in South Africa under renowned film director, Yaw Skyface’s direction.
Legendary Ghanaian music producer, Da Hammer of the Last Two, multiple award-winning sound engineer Possigee, Dr. Cryme, DJ Brezzy, blogger and PR expert Elorm Beenie, GH Kwaku, Ronnie Is Everywhere, Comedian DKB as well as colleague musicians including Mr. Drew, Kiaani, Camidoh, Agbeshie, Nana Blake, CJ Biggerman among others were some of personalities who adorned the listening session.
Possessing a varied collection of beats from Mix Master Garzy and Phredxter, VIBES EP is undoubtedly a great piece. The project is a 7-track EP with amazing guest collaborators including Ko-Jo Cue, Strongman, BBird, Camidoh and Fameye.
LJ equally didn’t disappoint on the EP with his matchless flow, delivery, forward-thinking and attention-grabbing bars that will leave you dumbfounded.
Elorm Beenie is an experienced Public Relations Officer and Author with a demonstrated history of working in the music industry.
He holds an enviable record of working directly and running PR jobs for both international and local artistes; notable among his huge repertoire of artistes worked with are Morgan Heritage (Grammy Winners), Rocky Dawuni (Grammy Nominee, 2015), Samini (MOBO Winner - 2006, MTV Awards Africa Winner - 2009) and Stonebwoy (BET Best African Act Winner - 2015). Other mainstream artistes of great repute he has worked with are Kaakie, Kofi Kinaata, Teephlow, (just to name a few), who have all won multiple awards under Vodafone GHANA Music Awards (VGMAs).
Elorm Beenie has done PR & road jobs for Sizzla, Jah Mason, Busy Signal, Kiprich, Anthony B, Demarco, Turbulence, Popcaan, Jah Vinci & Morgan Heritage who came to Ghana for concerts and other activities.
Elorm Beenie has done countless activations for artistes and has coordinated dozens of events both locally and internationally. He deeply understands the rudiments of the industry.
His passion for the profession is enormous. Aside his PR duties, he also stands tall as one of the few bloggers who breakout first hand credible and also dig out substantial information relating to the arts & industry. He is quite visible in the industry and very influential on social media, which to his advantage, has gunned a massive following for him on social media as well as in real life.
He is a strong media and communication professional skilled in Coaching, Strategic Planning, and Event Management.
He's very transparent on issues around the art industry.