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Apple Music: ‘Africa Now Radio’ with Nandi Madida this Friday features CKay

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Apple Music: ‘Africa Now Radio’ with Nandi Madida this Friday features CKay

 

This Week’s Episode Features a Conversation With CKay, and the 5 Hottest Tracks of the Week!

Tune in to Africa Now Radio with Nandi Madida this Friday, October 18th at 9a Lagos/London / 10a Johannesburg/Paris / 1a LA / 4a NYC on Apple Music 1 and broadcast on YFM Accra every Sunday at 2pm, YFM Kumasi on Saturdays at 3pm and YFM Takoradi on Saturdays at 6pm.

Cover Star Interview
Nigerian Afrobeats star CKay joins Nandi Madida via FaceTime on Apple Music 1 to talk about his latest single, “ADDICTED (feat. The Cavemen.).” He also discusses his new album, ‘EMOTIONS,’ how he approaches collaborations, and how he stays true to his roots.

This Week’s Hottest New Tracks
Nandi Madida shares the hottest new African tracks of the moment. This week’s selection includes new tracks from Lojay, M.anifest feat. The Cavemen. & Flea, Wizkid & Brent Faiyaz, Cassper Nyovest feat. Massive95k, Djy Fresh & L4desh 55, and Shimza, Dj Vitoto & Zano.

Tune in and listen to the full episode this Friday, October 18th at 9a Lagos/London / 10a Johannesburg/Paris / 1a LA / 4a NYC on Apple Music 1 at apple.co/_AfricaNow and broadcast on YFM Accra every Sunday at 2pm, YFM Kumasi on Saturdays at 3pm and YFM Takoradi on Saturdays at 6pm.

***

CKay Tells Apple Music What to Expect from His New Album, ‘EMOTIONS’ 

The part of Nigeria I’m from, it’s called Anambra State; it’s in the southeast, and the soil is red there. So we have a unique type of soil that is red, and I always just saw my sound as something that felt other otherworldly to me. I like to really play with psychedelic sounds. My stuff sounds like it’s from somewhere else. So of all the planets in the solar system, the place that represented where I was mentally, if I was to describe it, it would be Mars. Mars also represents fiery emotions, which is, I would say, the spectrum of emotions on this album. It’s a bit more fiery, it’s a little bit aggressive sometimes, and it’s strong. It’s fiery. That’s the word I would use, fiery.

It’s what I was just feeling at the time. I was in a very fiery place, so to speak. I was going through a lot, and I was also experiencing a wide range of things romantically, in my personal life, in my relationships, in work as well. It’s just been a whole lot of things going on, and music has always been an outlet for me, an outlet of expression.

CKay Tells Apple Music How He Approaches Collaborations

If you listen to ‘EMOTIONS’, you can expect to be in a wide range of emotions, which ranges from sexiness to realness to inspiration, to dancing, to real life, basically. And the collaborations, I collaborated with a few artists on this album, Olamide, Ty Dolla $ign, Nora Fatehi, and The Cavemen. These are musicians that I vibe with, and I think we make something nice together. I collaborate with artists when I believe we can actually make something nice, something that is good, and something that is… It is not just a strategy thing for me. And I also have a personal relationship as well with every artist I collaborate with. So big shout-out to all the collaborations on the album. We made something really special and love and appreciation to each and every one of them.

CKay tells Apple Music About Growth and How He Stays True to His Roots 

I see music as art and I see it as self-expression first, before anything. So regardless of acceptance around the world and all that, I don’t think it changes who I am or where I’m from. And I believe it’s important to make music that is authentic to your experience as a person, and that’s exactly what I always do with every project. And each project reflects where I am in my life at the time. So ‘EMOTIONS’ basically represents where I am in my life right now.

I feel like I’m in a different place in life. I’ve experienced so many things. I’ve been through so many things, good, bad, in between. And basically, I say, the challenges you experience in life make you who you are, and they shape you into the higher version of yourself.

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Elorm Beenie is an experienced Public Relations Officer and Author with a demonstrated history of working in the music industry. He holds an enviable record of working directly and running PR jobs for both international and local artistes; notable among his huge repertoire of artistes worked with are Morgan Heritage (Grammy Winners), Rocky Dawuni (Grammy Nominee, 2015), Samini (MOBO Winner - 2006, MTV Awards Africa Winner - 2009) and Stonebwoy (BET Best African Act Winner - 2015). Other mainstream artistes of great repute he has worked with are Kaakie, Kofi Kinaata, Teephlow, (just to name a few), who have all won multiple awards under Vodafone GHANA Music Awards (VGMAs). Elorm Beenie has done PR & road jobs for Sizzla, Jah Mason, Busy Signal, Kiprich, Anthony B, Demarco, Turbulence, Popcaan, Jah Vinci & Morgan Heritage who came to Ghana for concerts and other activities. Elorm Beenie has done countless activations for artistes and has coordinated dozens of events both locally and internationally. He deeply understands the rudiments of the industry. His passion for the profession is enormous. Aside his PR duties, he also stands tall as one of the few bloggers who breakout first hand credible and also dig out substantial information relating to the arts & industry. He is quite visible in the industry and very influential on social media, which to his advantage, has gunned a massive following for him on social media as well as in real life. He is a strong media and communication professional skilled in Coaching, Strategic Planning, and Event Management. He's very transparent on issues around the art industry.

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