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Black Prophet is out with “Cleanliness (Without Apology)”

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Black Prophet is out with “Cleanliness (Without Apology)”


Legendary reggae artist Black Prophet has officially released his much-anticipated single, “Cleanliness (Without Apology),” a hard-hitting track addressing two urgent issues facing Ghana today: the overwhelming filth plaguing Accra’s streets and the growing epidemic of drug abuse among the nation’s youth, particularly the misuse of Tramadol.

Produced by Black Prophet alongside Alfred Annan and expertly mixed and mastered by Klaus Overmeire (The Operator), “Cleanliness (Without Apology)” is more than just music—it’s a bold statement that takes aim at both environmental degradation and the country’s increasing public health crisis. With his unmistakable voice and signature fusion of reggae and African roots, Black Prophet delivers a stirring anthem that challenges listeners to take responsibility for their surroundings and the future of their communities.

In the song, Black Prophet draws attention to the dire state of sanitation in Ghana’s capital,
Accra, where pollution and waste have overwhelmed the city. The reggae icon calls for immediate action, urging individuals, leaders, and communities to stop making excuses and start cleaning up their environment. But his message doesn’t stop there—Black Prophet also uses “Cleanliness (Without Apology)” to sound the alarm about the growing abuse of Tramadol and other drugs among Ghana’s youth, a crisis that threatens to derail the next generation.

 


“Accra is drowning in dirt, and it’s not just the environment—our youth are being consumed by drugs,” Black Prophet says. “We’ve got to clean up, not just the streets, but our entire society. No apologies, no excuses. The time for action is now.”

The single’s striking cover art, which features a broom set against a scene of neglect and filth, perfectly captures the essence of the song: a call for cleansing, both literal and metaphorical. Black Prophet’s unique ability to blend social commentary with irresistible rhythms has once again put him at the forefront of conscious reggae music, and “Cleanliness (Without Apology)” is expected to ignite important conversations both in Ghana and beyond.

With a career that has spanned over two decades and a 2024 schedule that included standout performances at the Oregon Reggae Fest and a highly successful tour of Mexico, Black Prophet continues to use his platform to speak truth to power and inspire change.

“Cleanliness (Without Apology)” is poised to be an anthem for those who are ready to see a cleaner, more responsible Ghana. “Cleanliness (Without Apology)” is out on all music streaming platforms.

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Elorm Beenie is an experienced Public Relations Officer and Author with a demonstrated history of working in the music industry. He holds an enviable record of working directly and running PR jobs for both international and local artistes; notable among his huge repertoire of artistes worked with are Morgan Heritage (Grammy Winners), Rocky Dawuni (Grammy Nominee, 2015), Samini (MOBO Winner - 2006, MTV Awards Africa Winner - 2009) and Stonebwoy (BET Best African Act Winner - 2015). Other mainstream artistes of great repute he has worked with are Kaakie, Kofi Kinaata, Teephlow, (just to name a few), who have all won multiple awards under Vodafone GHANA Music Awards (VGMAs). Elorm Beenie has done PR & road jobs for Sizzla, Jah Mason, Busy Signal, Kiprich, Anthony B, Demarco, Turbulence, Popcaan, Jah Vinci & Morgan Heritage who came to Ghana for concerts and other activities. Elorm Beenie has done countless activations for artistes and has coordinated dozens of events both locally and internationally. He deeply understands the rudiments of the industry. His passion for the profession is enormous. Aside his PR duties, he also stands tall as one of the few bloggers who breakout first hand credible and also dig out substantial information relating to the arts & industry. He is quite visible in the industry and very influential on social media, which to his advantage, has gunned a massive following for him on social media as well as in real life. He is a strong media and communication professional skilled in Coaching, Strategic Planning, and Event Management. He's very transparent on issues around the art industry.

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