High flying Ghanaian artiste, Black Sherif, after becoming the first Ghanaian artist to reach the 100M streams milestone on Boomplay, has received the enviable Golden Club plaque from the streamer.
Presenting the plaque to Black Sherif, Public Relations Manager for Boomplay Ghana, Paul Azumah-Ayitey, said “For a platform that first discovered Black Sherif as a potential rising star, Boomplay is proud to see his phenomenal growth in such a short time. Boomplay’s Golden Club houses artists who have clocked and surpassed 100M streams. We are excited about the journey thus far and believe this will inspire other new and emerging Ghanaian acts to greater heights with Boomplay at their side as an enabler.
On attaining the 100M streams milestone, Blacko revealed to his fans that, “Reaching 100 million streams on Boomplay and being the first Ghanaian artist to achieve this on the streaming platform is a big deal to me. As a young kid from Konongo, who only had a dream and a voice, this brings me to the realisation that I can achieve any and everything so long as I believe and dare myself to take action. Thank you for this one, Blacko Tribe. Big love to the Boomplay team for putting me on from day one till now.”
By joining Boomplay’s Golden Club of top African music stars, including Burna Boy, Wizkid, Davido, Diamond Platinumz, Simi, Rayvanny, Fireboy, Omah Lay, Joe Boy and more, Blacko becomes another shining light of Ghana’s music industry. The “Kwaku The Traveller” hitmaker will enjoy online and offline promotional support across Boomplay’s operational markets as well as prioritization for his upcoming releases, including his highly anticipated album, as part of Boomplay’s Golden Club member benefits.
Born Mohammed Ismail Sherif, the 20-year-old talented artist released “Money”, “Cry For Me”, and “Destiny” in 2020. Later, he dropped “Money (remix)”, “Adea Kye”, and “Ankonam” which garnered huge buzz on Boomplay across several countries. The release of “First Sermon” and “Second Sermon” in 2021, would see Blacko go viral, ushering him into mainstream limelight. Consequently, Blacko earned a feature from fellow Golden Club member, Burna Boy, for the remix of Second Sermon” to give him further reach across Africa and opened the floodgates for plaudits from prestigious awards and platforms.
Boomplay’s end of year Recap, which highlights stats and insights of music consumption and engagement on the Boomplay platform, in 2021, had Blacko emerging as Ghana’s 2nd Most Streamed Artist of the year. His “First Sermon” and “Second Sermon” were the 1st and 2nd Most Streamed Songs of 2021 in Ghana.
Blacko’s story written in bright stars, the sensational talent went on to win the four awards at the 2022 3Music Awards, held in March 2022, including the Boomplay Breakthrough Act of the Year category. At the same event, he debuted a spectacular performance of “Kwaku the Traveller”. The song skyrocketed him to African stardom and peaked at No.1 on both Boomplay Ghana and Nigeria charts. It currently has over 57 million streams on Boomplay.
Elorm Beenie is an experienced Public Relations Officer and Author with a demonstrated history of working in the music industry.
He holds an enviable record of working directly and running PR jobs for both international and local artistes; notable among his huge repertoire of artistes worked with are Morgan Heritage (Grammy Winners), Rocky Dawuni (Grammy Nominee, 2015), Samini (MOBO Winner - 2006, MTV Awards Africa Winner - 2009) and Stonebwoy (BET Best African Act Winner - 2015). Other mainstream artistes of great repute he has worked with are Kaakie, Kofi Kinaata, Teephlow, (just to name a few), who have all won multiple awards under Vodafone GHANA Music Awards (VGMAs).
Elorm Beenie has done PR & road jobs for Sizzla, Jah Mason, Busy Signal, Kiprich, Anthony B, Demarco, Turbulence, Popcaan, Jah Vinci & Morgan Heritage who came to Ghana for concerts and other activities.
Elorm Beenie has done countless activations for artistes and has coordinated dozens of events both locally and internationally. He deeply understands the rudiments of the industry.
His passion for the profession is enormous. Aside his PR duties, he also stands tall as one of the few bloggers who breakout first hand credible and also dig out substantial information relating to the arts & industry. He is quite visible in the industry and very influential on social media, which to his advantage, has gunned a massive following for him on social media as well as in real life.
He is a strong media and communication professional skilled in Coaching, Strategic Planning, and Event Management.
He's very transparent on issues around the art industry.