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The creative industry plays a vital role in shaping national identity, influencing global culture, and contributing significantly to economic growth. However, recent remarks by Ghanaian politician Habib Iddrisu have sparked widespread debate, particularly among entertainment industry stakeholders.
During the ministerial vetting of actor-turned-politician John Dumelo, Habib Iddrisu made a statement suggesting that the entertainment industry lacks seriousness compared to politics. He remarked:
“You are not in your movie industry, try to be as serious as you can.”
This comment has been met with strong criticism from creatives across various sectors, with notable industry figure Empress Ghadafi leading the conversation against what she describes as a misguided and unfair generalization of the creative arts sector.
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In a strongly worded response, Empress Ghadafi condemned the remarks, emphasizing that the creative industry is an essential pillar of economic development and global influence. She argued that diminishing the role of creatives is a disservice to the industry’s immense contributions.
“It is disappointing to hear such statements from a leader. The creative industry is a billion-dollar sector worldwide, providing employment, promoting culture, and influencing positive change. To suggest that it lacks seriousness is not only disrespectful but also factually incorrect,” she stated.
She further highlighted the discipline, strategic planning, and intellectual effort required to succeed in entertainment, stating that many creatives operate as entrepreneurs, cultural ambassadors, and thought leaders who impact both local and international audiences.
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Ghana’s music, film, fashion, and arts industries have played a crucial role in positioning the country on the global stage. From the success of internationally recognized musicians such as Sarkodie, Stonebwoy, and Shatta Wale to the influence of filmmakers and actors like Jackie Appiah and Majid Michel, the creative industry has continuously elevated Ghana’s reputation worldwide.
Stakeholders argue that the sector deserves greater support, investment, and acknowledgment from policymakers, rather than being undermined or dismissed.
Economic Growth: The entertainment sector generates significant revenue, creates employment, and supports multiple industries, including tourism and hospitality. Cultural Influence: Ghanaian music, films, and fashion have gained international recognition, shaping perceptions of African excellence.
Social and Political Impact: Many creatives use their platforms to advocate for social change, influence policy discussions, and raise awareness on critical national issues.
Empress Ghadafi’s response reflects a larger conversation regarding how creatives are perceived in Ghana. Many in the industry argue that despite their contributions, they are often undervalued or sidelined in national discourse. She urged policymakers and the public to recognize entertainment as a serious and impactful profession, calling for increased support, funding, and opportunities for creatives.
“Just as politics requires strategy, leadership, and influence, so does the creative industry. Many creatives build brands, negotiate contracts, and manage enterprises. The notion that entertainment is not serious work must change.”
Habib Iddrisu’s remarks have ignited an important discussion about the value and recognition of creatives in Ghana. Empress Ghadafi, along with other industry leaders, is advocating for greater respect and appreciation for the sector’s role in national development.
As this debate unfolds, one question remains: Will policymakers and society begin to treat the creative industry with the seriousness it deserves?
The creative arts industry is not just entertainment it is business, culture, and influence on a global scale.
(Story: Salia Ahmed)