The world needs people like this. Stirred by our heavily polluted earth, these two revolutionary and critical thinkers have joined their creative powers to create awareness about the pitfall of pollution by educating and informing the masses through fashion.
NANA KWAME BEDIAKO, famously known as FREEDOM JACOB CAESAR the Ultimate Artistic Business Mogul has collaborated on a one of a kind somewhat Avant-Garde tailoring expression with TERRY KOJO VANDIE ASIAMAH the British Army Infantry Veteran; creative director for KOJO.VANDIE.
Best known for his scholarly architectural designs and state of the art apartments, the zealous industrialist cum real estate developer has earned a badge of honour as one of the few iconic brands many people look up to both locally and internationally. As the man of the people, Freedom is genuinely optimistic about the well being of Africans.
Seeing that pollution is one of the leading causes of many harmful health implications, he needed a strategy to communicate how it’s slowing productivity, as a consequence causing financial loss to the state and individuals. The go-to creative director, tailor, abstract expressionist, painter and Avant-Garde fashion designer for KOJO.VANDIE came to mind.
NANA KWAME BEDIAKO
Cheerfully, since both Ghanaian business moguls speak and fathom the language of fashion, imagery, and artistic expression, the pair had a private meeting in London a few months ago. They shared a mutual interest in fashion, tailoring, abstract art, design and most importantly ways to do away with pollution, something directly in alignment with both brands. For longevity & legacy, they finally came up with the idea of staging a photoshoot to communicate a message.
KOJO VANDIE connected all the dots immediately after the meeting. He knew exactly what would look perfect on FREEDOM based on his taste for quality and sense of perfection to soothe his style of fashion. He provided him with Red Scotch Bonnet Double-Breasted Suit and a Military-Grade Gas – Mask.
The visual expression was masterminded and solo styled by NANA KWAME BEDIAKO. Since pictures live longer than humans, this very shoot will live long to serve its purpose and inspire the next generation to be mindful of pollution.
Ideally, this collection of suits is not just about fashion. It’s a powerful communication to citizens of all nations emphasizing the need to be mindful of the air we inhale as we go about our daily lives. As individuals who are passionate about healthy living, FREEDOM JACOB CAESAR and KOJO VANDIE felt the need to draw the attention of the masses to pay attention to the dangers of pollution.
Photo Credit: Gilbert Asante.
Story by: John Claude Tamakloe.