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Ghana’s High Commissioner to Malta, poised to promote Made-In-Ghana Products

Beenie Words: Focus

Ghana’s High Commissioner to Malta, poised to promote Made-In-Ghana Products

 

Ghana’s High Commissioner to Malta, Her Excellency Barbara Akuorkor Benisa has expressed her willingness and preparedness to work with the Ghana Export – Import Bank (GEXIM) to promote Made-In-Ghana products across Malta, the Mediterranean nation known for numerous historic sites.

High Commissioner Barbara Akuorkor Benisa on Tuesday 5th March 2024 met with Management of GEXIM to discuss a possible collaboration to promote Made-In-Ghana products in Malta and across Europe following her participation in the Bank’s “Freedom Tuesday Market”, held in Accra.

Freedom Tuesday Market is a Small and Medium Enterprises (SME) Fair held at the forecourt of the Ghana Exim Bank ,Africa Trade house to commemorate Ghana’s 67th independence anniversary celebration. She later visited the GEXIM Made-In-Ghana (MiG) Town shop  located at the ground floor of the Africa Trade House.

GEXIM MiG Town is an outlet that stocks assorted, innovative and well packaged Made-In-Ghana products including food and ingredients, beverages, skin and beauty care products, textiles, apparel, garments, leather footwear and slippers and many others.

The High Commissioner commended the Bank for its enormous support to Ghanaian business and highlighted the importance of the intended collaboration between the Bank and Ghana’s High Commission in Malta.

 

“As you might be aware, Malta is a country known for tourism and receives about 3 million tourists annually. These are quality tourists coming to the country to holiday and spend money and I think it will be great if we are able to promote these unique, quality and amazing Ghanaian products to millions of tourists. There is also the possibility of these products getting into other markets across Europe, which will be a big deal”, she added.

The Deputy Chief Executive Officer of GEXIM responsible for Banking, Ms. Rosemary Beryl Archer assured High Commissioner Barbara Akuorkor Benisa of the Bank’s commitment to ensure an effective collaboration which will not only benefit Ghanaian SMEs but also help to strengthen trade relations between Ghana and Malta to mutually benefit citizens of the two countries.

 

(Source: Chris Koney)

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Elorm Beenie is an experienced Public Relations Officer and Author with a demonstrated history of working in the music industry. He holds an enviable record of working directly and running PR jobs for both international and local artistes; notable among his huge repertoire of artistes worked with are Morgan Heritage (Grammy Winners), Rocky Dawuni (Grammy Nominee, 2015), Samini (MOBO Winner - 2006, MTV Awards Africa Winner - 2009) and Stonebwoy (BET Best African Act Winner - 2015). Other mainstream artistes of great repute he has worked with are Kaakie, Kofi Kinaata, Teephlow, (just to name a few), who have all won multiple awards under Vodafone GHANA Music Awards (VGMAs). Elorm Beenie has done PR & road jobs for Sizzla, Jah Mason, Busy Signal, Kiprich, Anthony B, Demarco, Turbulence, Popcaan, Jah Vinci & Morgan Heritage who came to Ghana for concerts and other activities. Elorm Beenie has done countless activations for artistes and has coordinated dozens of events both locally and internationally. He deeply understands the rudiments of the industry. His passion for the profession is enormous. Aside his PR duties, he also stands tall as one of the few bloggers who breakout first hand credible and also dig out substantial information relating to the arts & industry. He is quite visible in the industry and very influential on social media, which to his advantage, has gunned a massive following for him on social media as well as in real life. He is a strong media and communication professional skilled in Coaching, Strategic Planning, and Event Management. He's very transparent on issues around the art industry.

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