In 2020, Gaming Commission banned celebrities, including Shatta Wale and Wendy Shay, from endorsing Betting Companies.
In 2022, the Creative Arts Advocacy Group FOCAP met with Gaming Commission, and their explanation was that as long as the Celebrities do not assure Gamblers of winnings, they can engage with the Betting companies.
Shockingly, this same government is now taking taxes from betting & lotto companies & also 10% from gamblers after cancelling the endorsement deals of celebrities.
Indeed Government through the Gaming Commission & National Lotteries have endorsed Adverts of Betting and Lotto companies and are showing them on all Mainstream Radio & Tv Stations including the government television station GTV in fact the adverts are assuring Gamblers of 100% Wins.
This government has Discriminated against the creative industry through such hypocritical decisions, and one example is their FDA banning Creatives from endorsing Alcoholic beverages, which is presently in court, whiles Government enjoys the taxes from these same Alcoholic companies.
If this is not wickedness and discrimination, then we don’t know how to describe it.
Now Alpha Lotto is being shown on GTV and Hosted by Mr Richard who is a Celebrity so if they have lifted the ban they should make it official so that the Shatta’s & Wendy’s can also get back their endorsement deals since they are Citizens who deserve to also make money.
Please note that the Mr Richard example is not to disturb his deal but to appreciate and ask government to allow Celebs to do more because If Davido is the Brand Ambassador for Betway then nothing should stop a Stonebwoy from doing same else our government will only be stifling the Growth of the already broke Creative industry.
Kojo Preko Dankwa
President, FOCAP
0550077040
0575655656
Enock Agyepong
Vice President, Research
FOCAP.
024 471 2136
Mel Kwesi Davis
Vice President
FOCAP.
024 655 0298
(Story/Source: Enock Agyepong)