[Kumasi, Ghana – June 18 2021] Ghanaian singer/songwriter and musician – Gyakie launches the official music video to ‘Whine’, via RCA UK / Sony Music West Africa. The stunning visuals shot on location in Accra – Ghana, illuminate the reggae infused bop, taken from her debut EP – ‘Seed’, released via Sony Music West Africa / Flip The Music / RCA UK.
Watch the video directed by Michael Dzamesi (Looks Fx) here.
Referred to as the Queen of the Gold Coast in her home country, where her debut EP was met with critical acclaim, Gyakie was catapulted into the international arena when her song ‘Forever’ stormed its way across the continent of Africa, and beyond, entering the US Billboard Triller chart at #4. A collaboration was sparked after a conversation on social media of the track with Nigeria’s Omah Lay and to date, the remix is one of the most played songs on the airwaves in Nigeria this year and has achieved over 21 million accumulative streams and counting, cementing her as one of Ghana’s hottest new exports.
The last six months has seen the young International Business student of Kwame Nkrumah University, grace the covers of some of the biggest and most high-profile music playlists across Africa. She has also received critical acclaim from fans and media alike. Announced recently as the inaugural artist to launch Spotify’s Equal playlist, she was the only Ghanaian representation at the televised MTV Africa Day concert last month, where Grammy award winning artist Angelique Kidjointroduced her onstage.
With all the show up Gyakie continues to enjoy from Shazam to BBC 1Xtra and the on-going TikTok#IAmAfrican campaign, she is still not resting her oars. Pundits in music are very excited by her talent, describing her as the gift that keeps on giving and we see it literally exemplified in this new release – the visual for Whine where she stuns with such grace and youthful flair, confidently honing command on the record that aptly compliments the running theme for summer vibes. It is however not surprising that Whine has found its way to becoming a fan-favourite track and this visual will serve as a unique way to close off the EP.
Elorm Beenie is an experienced Public Relations Officer and Author with a demonstrated history of working in the music industry.
He holds an enviable record of working directly and running PR jobs for both international and local artistes; notable among his huge repertoire of artistes worked with are Morgan Heritage (Grammy Winners), Rocky Dawuni (Grammy Nominee, 2015), Samini (MOBO Winner - 2006, MTV Awards Africa Winner - 2009) and Stonebwoy (BET Best African Act Winner - 2015). Other mainstream artistes of great repute he has worked with are Kaakie, Kofi Kinaata, Teephlow, (just to name a few), who have all won multiple awards under Vodafone GHANA Music Awards (VGMAs).
Elorm Beenie has done PR & road jobs for Sizzla, Jah Mason, Busy Signal, Kiprich, Anthony B, Demarco, Turbulence, Popcaan, Jah Vinci & Morgan Heritage who came to Ghana for concerts and other activities.
Elorm Beenie has done countless activations for artistes and has coordinated dozens of events both locally and internationally. He deeply understands the rudiments of the industry.
His passion for the profession is enormous. Aside his PR duties, he also stands tall as one of the few bloggers who breakout first hand credible and also dig out substantial information relating to the arts & industry. He is quite visible in the industry and very influential on social media, which to his advantage, has gunned a massive following for him on social media as well as in real life.
He is a strong media and communication professional skilled in Coaching, Strategic Planning, and Event Management.
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