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He deserves TGMA ‘Artiste Of The Year’ 2025 – King Paluta’s Manager proclaims

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He deserves TGMA ‘Artiste Of The Year’ 2025 – King Paluta’s Manager proclaims

Cofy Dela, manager of Ghanaian musician King Paluta, has asserted that his artiste is the clear frontrunner for the Artiste of the Year (AOTY) award at the 2025 Telecel Ghana Music Awards (TGMAs), citing groundbreaking hits and industry influence throughout 2024.

 

Dela’s remarks come ahead of the awards ceremony scheduled for May 10 at the Accra International Conference Centre.

 

In an interview, Dela emphasized King Paluta’s consistency, chart-topping releases, and robust fan engagement as key factors distinguishing him from other nominees, including King Promise, Stonebwoy, and Black Sherif. “His presence and impact this past year have been dominant across the board,” Dela stated, adding that no contender in the category matched Paluta’s reach.

 

Dela also reflected on his decision to manage the artiste, attributing it to Paluta’s “unique vision, drive, and commitment to his craft.” He described the rapper as a model of perseverance, whose dedication inspired him to help unlock his full potential.

When asked about navigating the industry, Delaacknowledged challenges but highlighted adaptability and continuous learning as crucial to his positive experience. To stay informed on trends and public sentiment, he regularly monitors music blogs, news platforms, and social media. He advised artists to prioritize a consistent visual identity, a distinctive artistic voice, and a strong digital presence to thrive in the competitive landscape.

The AOTY category remains one of the most anticipated at the TGMAs, reflecting not only commercial success but also cultural resonance. Dela’s advocacy underscores the heightened stakes in an industry where consistency and innovation increasingly define an artiste’s legacy.

 

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Elorm Beenie is an experienced Public Relations Officer and Author with a demonstrated history of working in the music industry. He holds an enviable record of working directly and running PR jobs for both international and local artistes; notable among his huge repertoire of artistes worked with are Morgan Heritage (Grammy Winners), Rocky Dawuni (Grammy Nominee, 2015), Samini (MOBO Winner - 2006, MTV Awards Africa Winner - 2009) and Stonebwoy (BET Best African Act Winner - 2015). Other mainstream artistes of great repute he has worked with are Kaakie, Kofi Kinaata, Teephlow, (just to name a few), who have all won multiple awards under Vodafone GHANA Music Awards (VGMAs). Elorm Beenie has done PR & road jobs for Sizzla, Jah Mason, Busy Signal, Kiprich, Anthony B, Demarco, Turbulence, Popcaan, Jah Vinci & Morgan Heritage who came to Ghana for concerts and other activities. Elorm Beenie has done countless activations for artistes and has coordinated dozens of events both locally and internationally. He deeply understands the rudiments of the industry. His passion for the profession is enormous. Aside his PR duties, he also stands tall as one of the few bloggers who breakout first hand credible and also dig out substantial information relating to the arts & industry. He is quite visible in the industry and very influential on social media, which to his advantage, has gunned a massive following for him on social media as well as in real life. He is a strong media and communication professional skilled in Coaching, Strategic Planning, and Event Management. He's very transparent on issues around the art industry.

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