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It will be shameful to let Azonto disappear – Rapper EL cries

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It will be shameful to let Azonto disappear – Rapper EL cries

Ghanaian award winning Afrobeats and Rap artiste E.L has revealed that it will be a shame for the music industry to sit and watch whiles the Azonto music genre gets relegated to trends that once upon a time fizzled out.

Speaking on an Accra based radio station monitored by Beeniewords.com, the 2015/2016 Vodafone Ghana Music Awards Artiste of the Year said “Azonto is ours.. It hasn’t come from anywhere else but ours, so it will be shameful for us to let it just disappear or wither away”.

Just a few years passed, Ghana took the world by storm with a new music genre that come along with a special dance move.

Many thoughts the then trending ‘craze’ will last forever but that wasn’t the case, as many new dance moves and music genres have come to topple Azonto from it’s reign.

“We didn’t actually state anything that we were going to achieve, we said Azonto revival, we never said it was dead.. If it’s happening at a level which is not hundred percent you can always revive it…”

“We just wanted to click there and remind people that yeah Azonto still dey oo and it’s not over yet, something that we are still going to pursue” he answered when asked if his quest to revive Azonto with fellow rapper Sarkodie sometime ago was successful.

Many music fans will attest to the seeming ‘bad blood’ between E.L and Sarkodie as these two top dogs have set the blue print when it comes to rap music in Africa but according to him, there’s nothing like that because they have been good friends over the years.

“I don’t know why, I have no idea.. people translate certain things to mean other things and some people to they end up fantasising about certain situations… like they want this one to beef this one.. so I don’t know where that is coming from because Sark and I are very cool” he affirmed.

(Story: Rof Roc)

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Elorm Beenie is an experienced Public Relations Officer and Author with a demonstrated history of working in the music industry. He holds an enviable record of working directly and running PR jobs for both international and local artistes; notable among his huge repertoire of artistes worked with are Morgan Heritage (Grammy Winners), Rocky Dawuni (Grammy Nominee, 2015), Samini (MOBO Winner - 2006, MTV Awards Africa Winner - 2009) and Stonebwoy (BET Best African Act Winner - 2015). Other mainstream artistes of great repute he has worked with are Kaakie, Kofi Kinaata, Teephlow, (just to name a few), who have all won multiple awards under Vodafone GHANA Music Awards (VGMAs). Elorm Beenie has done PR & road jobs for Sizzla, Jah Mason, Busy Signal, Kiprich, Anthony B, Demarco, Turbulence, Popcaan, Jah Vinci & Morgan Heritage who came to Ghana for concerts and other activities. Elorm Beenie has done countless activations for artistes and has coordinated dozens of events both locally and internationally. He deeply understands the rudiments of the industry. His passion for the profession is enormous. Aside his PR duties, he also stands tall as one of the few bloggers who breakout first hand credible and also dig out substantial information relating to the arts & industry. He is quite visible in the industry and very influential on social media, which to his advantage, has gunned a massive following for him on social media as well as in real life. He is a strong media and communication professional skilled in Coaching, Strategic Planning, and Event Management. He's very transparent on issues around the art industry.

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