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Kejefair 2023 commences with Content Creation And Business Seminar

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Kejefair 2023 commences with Content Creation And Business Seminar

The third edition of Kejefair, an annual Ghanaian pop-up fair commenced with a content creation and business growth seminar for young Ghanaian on 3rd December 2023 at the Kikibees Restaurant, East Legon.

 

Business Growth and Personal Brand Coach, Afia Twumwaa Baffour, took the participants through the need for entrepreneurs to outline their business statements which communicate their brand position through interactive exercises.

 

In addition, Content Creative and Influencer, Padmond Annor Senior, enlightened the participants the importance of using data analytics to take pragmatic initiatives to enhance their brand visibility and presence.

 

The seminar which was attended by over fifty young entrepreneurs from the social media commerce ecosystem was a precursor to the main event, the Kejefair showcase; pop-up fair, scheduled for 9th and 10th of December, 2023, at the OdadeƐ Alumni and Mentorship Center, PRESEC – Legon.

 

Brand influencer and Founder of Kejefair, Bernard Fiifi Yankey, indicated that Kejefair 2023 promises to be a remarkable two-day fair, to bring together over sixty online vendors from Instagram, Snapchat, and TikTok showcasing their diverse range of products.

 

“You are guaranteed of buying products of the highest quality and also at unbeatable prices at Kejefair. Products to be displayed on the day will include clothing, art, hair, fitness, beauty, food, games, music and electronic gadgets with patrons enjoying up to fifty percent discount. We are providing a platform for business-to-business engagement for entrepreneurs to engage, explore solutions to problems they face and also build some synergy”, Yankey elaborated.

 

The two-day fair will be climaxed by performances by multiple award-winning Ghanaian musicians Tinny and Jupiter alongside presentations from social media influencers Asantewaa, SDK, and Wesley Kesse.

 

(Source: Chris Koney)

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Elorm Beenie is an experienced Public Relations Officer and Author with a demonstrated history of working in the music industry. He holds an enviable record of working directly and running PR jobs for both international and local artistes; notable among his huge repertoire of artistes worked with are Morgan Heritage (Grammy Winners), Rocky Dawuni (Grammy Nominee, 2015), Samini (MOBO Winner - 2006, MTV Awards Africa Winner - 2009) and Stonebwoy (BET Best African Act Winner - 2015). Other mainstream artistes of great repute he has worked with are Kaakie, Kofi Kinaata, Teephlow, (just to name a few), who have all won multiple awards under Vodafone GHANA Music Awards (VGMAs). Elorm Beenie has done PR & road jobs for Sizzla, Jah Mason, Busy Signal, Kiprich, Anthony B, Demarco, Turbulence, Popcaan, Jah Vinci & Morgan Heritage who came to Ghana for concerts and other activities. Elorm Beenie has done countless activations for artistes and has coordinated dozens of events both locally and internationally. He deeply understands the rudiments of the industry. His passion for the profession is enormous. Aside his PR duties, he also stands tall as one of the few bloggers who breakout first hand credible and also dig out substantial information relating to the arts & industry. He is quite visible in the industry and very influential on social media, which to his advantage, has gunned a massive following for him on social media as well as in real life. He is a strong media and communication professional skilled in Coaching, Strategic Planning, and Event Management. He's very transparent on issues around the art industry.

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