It looks like the issue of love is something that comes naturally to Knii Lante. It strikes me how the love theme runs through almost all his songs. Talk of “Baby Take Good Care”, “Baby be Mine”, “You”, “When You Love Someone” and “Humanity” which pays homage to frontline health workers. All his songs ooze with love.
Then comes the latest one “I Just Want To”. It takes things to an even higher level.
Listening to this song leaves one in a wonderland as to which musicians might have influenced the groove. Although “I Just Want To” is essentially an Afrobeats jam, one can detect the smoothness of Luther Vandross, Michael Jackson or John Legend but topped with the 5-beat African rhythm.
The soul of the music places the artiste in a dream world in which he sets his heart, mind and soul on a lady whom he would like to make a part of his world. To put it shortly, he is in love with her. This love is total and unconditional. The lovebird is smitten. He would do anything for her, even go and fetch water from the riverside and carry it to her so that he could be accepted as her lover.
It appears that when he composed this song, Knii Lante might have been reminiscing about some era in the past when he was smitten by a lady. One can imagine a couple sitting in a serene and half-lit corner of a restaurant or café while the guy pours his heart out.
It is the kind of song a young guy would play to express his feelings to a lady when she visited. It would be enough to send the message and the beat would create the required mood to advance the conversation.
Elorm Beenie is an experienced Public Relations Officer and Author with a demonstrated history of working in the music industry.
He holds an enviable record of working directly and running PR jobs for both international and local artistes; notable among his huge repertoire of artistes worked with are Morgan Heritage (Grammy Winners), Rocky Dawuni (Grammy Nominee, 2015), Samini (MOBO Winner - 2006, MTV Awards Africa Winner - 2009) and Stonebwoy (BET Best African Act Winner - 2015). Other mainstream artistes of great repute he has worked with are Kaakie, Kofi Kinaata, Teephlow, (just to name a few), who have all won multiple awards under Vodafone GHANA Music Awards (VGMAs).
Elorm Beenie has done PR & road jobs for Sizzla, Jah Mason, Busy Signal, Kiprich, Anthony B, Demarco, Turbulence, Popcaan, Jah Vinci & Morgan Heritage who came to Ghana for concerts and other activities.
Elorm Beenie has done countless activations for artistes and has coordinated dozens of events both locally and internationally. He deeply understands the rudiments of the industry.
His passion for the profession is enormous. Aside his PR duties, he also stands tall as one of the few bloggers who breakout first hand credible and also dig out substantial information relating to the arts & industry. He is quite visible in the industry and very influential on social media, which to his advantage, has gunned a massive following for him on social media as well as in real life.
He is a strong media and communication professional skilled in Coaching, Strategic Planning, and Event Management.
He's very transparent on issues around the art industry.