With incredible vocals and breathtaking rap verses from guest collaborators including Strongman, BBird, Camidoh, Ko-Jo Cue, Fameye, Kofi Mole and Tulenkey, genius Ghanaian rap talent, Joseph Gamor professionally known as Lyrical Joe premiered his debut Extended Play – VIBES on August 27.
The creative piece of work which encompasses 7 excellent songs with a range of different music genres including Amapiano, Afropop and Hip-hop is dominating the music charts particularly with ‘Knack’ – one of the songs off the EP.
Haven’t launched the EP in Accra at the 4syte mansion which saw a notable number of great personalities including Possigee, Dr. Cryme, DJ Brezzy, Elorm Beenie, DKB, among others – Lyrical Joe and his management team, 2MG Music decided to expand their promotional mechanism to further his 7-track project in other parts of the country.
The BEAST as he’s affectionately called arrived in Kumasi together with his team on Friday, September 10, 2021 to kick-start his media expedition towards his EP.
Exactly 4pm on Friday, LJ visited the studios of Kessben TV to have a chit-chat with Nana Osei-Kesse aka Mr. Bones on his show – Music Plus. LJ also had an amazing time with award winning Disc Jockey, DJ Aroma at 10:00pm on Pure FM.
On Saturday, September 11, a listening party for the EP was scheduled to happen at the Queens Sports Bar & Restaurant at 7pm with invited guests and other key industry players in the city. However, before the listening session came off, Lyrical Joe along with his team paid a visit to the following radio stations; Radio One – where DJ Slim hosted him, Akoma FM, Orange FM and Ultimate FM to engage with these media brands to promote his project.
In the beautiful edifice of Queens Sports Bar around 7pm saw loyal fans of LJ and invited guests who had come to support the rapper. With DJ K Crakk on the turntable during the listening – each song on the EP was played, reviews and suggestions were shared.
Music videos for ‘Goodness and Mercy’ and ‘Knack’ off the EP were also premiered during the session. LJ carried on with the media trip the following day and paid a visit to The Multimedia brand in Kumasi, specifically Luv FM and later went to studios of YFM.
The rapper is not slowing down any time soon with the marketing of his debut EP – VIBES. Dates for his next media trips will be announced soon on his official social media pages.
Elorm Beenie is an experienced Public Relations Officer and Author with a demonstrated history of working in the music industry.
He holds an enviable record of working directly and running PR jobs for both international and local artistes; notable among his huge repertoire of artistes worked with are Morgan Heritage (Grammy Winners), Rocky Dawuni (Grammy Nominee, 2015), Samini (MOBO Winner - 2006, MTV Awards Africa Winner - 2009) and Stonebwoy (BET Best African Act Winner - 2015). Other mainstream artistes of great repute he has worked with are Kaakie, Kofi Kinaata, Teephlow, (just to name a few), who have all won multiple awards under Vodafone GHANA Music Awards (VGMAs).
Elorm Beenie has done PR & road jobs for Sizzla, Jah Mason, Busy Signal, Kiprich, Anthony B, Demarco, Turbulence, Popcaan, Jah Vinci & Morgan Heritage who came to Ghana for concerts and other activities.
Elorm Beenie has done countless activations for artistes and has coordinated dozens of events both locally and internationally. He deeply understands the rudiments of the industry.
His passion for the profession is enormous. Aside his PR duties, he also stands tall as one of the few bloggers who breakout first hand credible and also dig out substantial information relating to the arts & industry. He is quite visible in the industry and very influential on social media, which to his advantage, has gunned a massive following for him on social media as well as in real life.
He is a strong media and communication professional skilled in Coaching, Strategic Planning, and Event Management.
He's very transparent on issues around the art industry.