As the pandemic continues to increasingly seem like its coming to an end, the entertainment industry is slowly coming back to life in Africa. Most African countries are now beginning to stage outdoor concerts as the Covid-19 pandemic seems to be going away. The entertainment industry was the most affected during the lockdown and curfew period in Africa. Entertainers stayed at home as African nations observed the Covid-19 World Health Organization guidelines. Not anymore.
The city of Eldoret in Kenya is set to host some of the biggest names in reggae this June, 2022. Eldoret is the fastest growing city in Kenya and has seen some major entertainment activities in the last couple of years. Located at the heart of the African Rift Valley, Eldoret is dubbed “The Home Champions” as nearly all Kenyan athletes come from the valley.
This will be the first major reggae concert held in Eldoret as the city continues to expand. The concert has been organized by Kenyan entertainment company “Lavish Management” that is responsible for managing some of the biggest names in the entertainment scene in Kenya. While speaking to the CEO of Lavish Entertainment, Joan Nandeka Matendechere, she explained plans are underway to host the biggest reggae concert in the valley, she added that top Kenyan reggae stars will also be invited to grace the occasion. She called on interested local sponsors to join in and make this Caribbean festival a success.
When Justrapcha reached out to Taj Weekes, he explained in details the plans for the concert and the main reason for choosing Africa. Taj Weekes, a native of St. Lucia in the Caribbean, runs an organization ‘TOCO’ that primarily focuses on children in need around the world. A few years ago together with his wife, Taj Weekes visited Ghana for some charity work and the idea of “Hands Across Africa” was born.
“Hands Across Africa” is a project whose mission is to help destitute children in Africa have some food to eat and shoes to wear. The project will be done in selected African countries like Ghana, South Africa, Kenya and Senegal. The funds raised from these concerts will be used to cater for small children in Africa.
According to Taj Weekes the project is just the beginning of what is set to happen in the next a couple of years between continental Africans and Africans in the diaspora.