Apple Music is shining a spotlight on one of the most exciting talents and emerging artists in the Afrobeats scene, with Nigerian superstar Ruger ensuring Apple Music London Sessions closes out the year in style with December’s edition.
Apple Music London Sessions gives artists the opportunity to perform a selection of their favourite tracks from their catalogue, as well as a cover version of their choice. For this special performance, the Lagos-based artist is celebrating the start of Nigeria’s December party season as he performs slick and enthralling renditions of his hits ‘Asiwaju’ and ‘Ashana’ off his debut project ‘RU The World’, as well as his interpretation of Gyptian’s 2013 classic, ‘Wine Slow’.
The 24-year-old – born Michael Adebayo – embodies an experimental and distinct Afrodancehall sound which has captivated audiences since the release of his debut EP ‘PANDEMIC’ in 2021. Hailing from the Jonzing World camp – the same stable behind international superstar Rema – his 2022 single ‘Asiwaju’ enjoyed global chart success. The Nigerian released his debut album ‘RU The World’ in September and completed sold-out tours in Europe and North America to round off a trailblazing 2023.
To mark the session’s launch, Ruger joined Apple Music 1 host Dotty in studio today to discuss his experience recording the session and why he could never get bored of reggae artist Gyptian’s ‘Wine Slow’.
Explaining his choice of cover version, Ruger says: “I found the song and I just fell in love with it. I use it for anything, even when I’m chilling. If I want to sleep, I could just listen to it. When we’re recording it, during the Apple Music London Session, they were saying I had to do four takes, five takes. I said, “I could do 100 takes of the song as long as I’m enjoying myself,” because that song is amazing.”’
Ruger also discusses the creative process that went into preparing for the live session, why he chose to alter the arrangement of his records for the live stage, as well as the story behind discovering ‘Wine Slow’ for the first time during lockdown.
Please find key quotes from Ruger’s interview with Dotty below.
Listen to the full interview on The Dotty Show here.
Or listen back and follow the show on Apple Podcasts here.
Watch Ruger’s performance for Apple Music London Sessions here.
Watch Ruger’s performance of ‘Asiwaju’ on YouTube here.
Ruger on how long it took to prepare for his Apple Music London Session…
It took a week or so. I just had to just pick the songs I was going to perform, so that was easy. But yeah, I practiced with my band. We put everything together, we lined everything up, and that’s about it, man. Those songs are special songs on my album, two special songs on my album. That’s ‘Ashana’ and ‘Asiwaju’. You all know ‘Asiwaju’, global song. Then my favourite song of all time, ‘Wine Slow’ by Gyptian. It’s easy to pick, and I enjoyed performing those songs.
Ruger on why he chose to cover ‘Wine Slow’ by Gyptian…
I found the song and I just fell in love with it. I use it for anything, even when I’m chilling. If I want to sleep, I could just listen to it. When we’re recording it, during the Apple Music London Session, they were saying I had to do four takes, five takes. I said, “I could do 100 takes of the song as long as I’m enjoying myself,” because that song is amazing … I think I first heard that song properly, I think 2020, during the quarantine, then COVID, all of that, the outbreak and all of that. I was just searching for music. I just found it on YouTube and yeah.
Ruger on why he switched the original arrangements of his records for the live session…
Because it’s important. It’s very important when you are doing that, because syncopations matter when you are making live sessions. Makes the song longer. You understand and makes it more enjoyable. It’s important to add that to your live sessions because it makes whoever you’re performing to enjoy that song better than even the original one.
Elorm Beenie is an experienced Public Relations Officer and Author with a demonstrated history of working in the music industry.
He holds an enviable record of working directly and running PR jobs for both international and local artistes; notable among his huge repertoire of artistes worked with are Morgan Heritage (Grammy Winners), Rocky Dawuni (Grammy Nominee, 2015), Samini (MOBO Winner - 2006, MTV Awards Africa Winner - 2009) and Stonebwoy (BET Best African Act Winner - 2015). Other mainstream artistes of great repute he has worked with are Kaakie, Kofi Kinaata, Teephlow, (just to name a few), who have all won multiple awards under Vodafone GHANA Music Awards (VGMAs).
Elorm Beenie has done PR & road jobs for Sizzla, Jah Mason, Busy Signal, Kiprich, Anthony B, Demarco, Turbulence, Popcaan, Jah Vinci & Morgan Heritage who came to Ghana for concerts and other activities.
Elorm Beenie has done countless activations for artistes and has coordinated dozens of events both locally and internationally. He deeply understands the rudiments of the industry.
His passion for the profession is enormous. Aside his PR duties, he also stands tall as one of the few bloggers who breakout first hand credible and also dig out substantial information relating to the arts & industry. He is quite visible in the industry and very influential on social media, which to his advantage, has gunned a massive following for him on social media as well as in real life.
He is a strong media and communication professional skilled in Coaching, Strategic Planning, and Event Management.
He's very transparent on issues around the art industry.