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DANCEHALL: New EP and endorsement deal for 4th Genna Recording Artiste, Jayds

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DANCEHALL: New EP and endorsement deal for 4th Genna Recording Artiste, Jayds

Making his directorial debut, 4th Genna recording artiste Jayds has released the official video for ‘No ID’, a sonically pleasant composition featured on the ‘Fever Temperature’ rhythm alongside noted act Aidonia. Reenacting the role of Alladin, set against a festive backdrop, Jayds, grant ladies their wishes while navigating various scenarios amid keeping it culturally appropriate. According to the multi-talented entertainer, ‘No ID’ marks the first of several releases slated for the months ahead.

“No ID is just the first of many songs I intend to release, that was my last project for 2020. However, this year the fans can expect to hear and see a lot more from me in both capacities as an artiste and producer” – Jayds intimated.

The burgeoning star who recently inked an ambassadorial deal with Lion Pride Jamaica is currently working on a compendium titled ‘Wet Dreams Vol.2’. Geared predominately toward the ladies, Jayds, known for his sultry lyrics and persuasive skills with the fairer sex, says this will be the sequel to Volume 1. released last summer which, received high marks from his growing fanbase.

“The fans have been asking for some time now when am I going to release another project? They loved what I did on Wet Dreams Vol.1, so based on the feedback, I had a meeting with my team and, a decision was taken to do a sequel.” – He added.

Other projects presently on the chopping block include a video for ‘Alien Girl’ taken from his 2020 ‘Traphall’ mixtape. This! along with a bevy of other in-house productions for the 4th Generation collective, is geared towards amplifying his presence in the dancehall space.

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Elorm Beenie is an experienced Public Relations Officer and Author with a demonstrated history of working in the music industry. He holds an enviable record of working directly and running PR jobs for both international and local artistes; notable among his huge repertoire of artistes worked with are Morgan Heritage (Grammy Winners), Rocky Dawuni (Grammy Nominee, 2015), Samini (MOBO Winner - 2006, MTV Awards Africa Winner - 2009) and Stonebwoy (BET Best African Act Winner - 2015). Other mainstream artistes of great repute he has worked with are Kaakie, Kofi Kinaata, Teephlow, (just to name a few), who have all won multiple awards under Vodafone GHANA Music Awards (VGMAs). Elorm Beenie has done PR & road jobs for Sizzla, Jah Mason, Busy Signal, Kiprich, Anthony B, Demarco, Turbulence, Popcaan, Jah Vinci & Morgan Heritage who came to Ghana for concerts and other activities. Elorm Beenie has done countless activations for artistes and has coordinated dozens of events both locally and internationally. He deeply understands the rudiments of the industry. His passion for the profession is enormous. Aside his PR duties, he also stands tall as one of the few bloggers who breakout first hand credible and also dig out substantial information relating to the arts & industry. He is quite visible in the industry and very influential on social media, which to his advantage, has gunned a massive following for him on social media as well as in real life. He is a strong media and communication professional skilled in Coaching, Strategic Planning, and Event Management. He's very transparent on issues around the art industry.

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