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Trigmatic’s African Music Business Dialogue in Zambia’s Lusaka proves a resounding success — SEE PHOTOS

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Trigmatic’s African Music Business Dialogue in Zambia’s Lusaka proves a resounding success — SEE PHOTOS

 

The African music business dialogue held in Lusaka, Zambia on June 16, 2023 was a resounding success, with a diverse panel of speakers sharing their insights and experiences in the industry to a packed audience of musicians, industry professionals, and fans.

 

 

The panel included TiVo Shikapwasha from Zambia, Zamani Ndimande from Jayzee Records South Africa, Nana Yaw Obiri Yeboah from Mozo TV, Eddie Hatitye from Music in Africa, and the event’s founder and creator, Trigmatic from Ghana. The event was expertly moderated by Michie Zambia, former Miss Zambia and radio personality.

 

Also in attendance was Mr. Maanka Chipindi, the director of the National Arts Council of Zambia, who expressed his appreciation for the initiative and stressed the importance of such dialogues in promoting the growth and sustainability of the African music industry.

 

 

The event covered a wide range of topics, from copyright and royalties to distribution and marketing, and gave attendees the opportunity to network and exchange ideas. The organizers expressed gratitude to Mozo TV and Platinum Events for their support in making the event a success.

 

 

The next edition of the African music business dialogue is set to take place in another African country soon, and the organizers hope to continue the momentum and impact of the initiative in empowering African musicians and professionals.

 

In a message to African musicians and future sponsors and partners, Trigmatic emphasized the need for unity and collaboration in the industry, stating that “there is strength in numbers and in diversity. Let’s work together to realize our collective potential and showcase the richness and diversity of African music to the world.”

 

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Elorm Beenie is an experienced Public Relations Officer and Author with a demonstrated history of working in the music industry. He holds an enviable record of working directly and running PR jobs for both international and local artistes; notable among his huge repertoire of artistes worked with are Morgan Heritage (Grammy Winners), Rocky Dawuni (Grammy Nominee, 2015), Samini (MOBO Winner - 2006, MTV Awards Africa Winner - 2009) and Stonebwoy (BET Best African Act Winner - 2015). Other mainstream artistes of great repute he has worked with are Kaakie, Kofi Kinaata, Teephlow, (just to name a few), who have all won multiple awards under Vodafone GHANA Music Awards (VGMAs). Elorm Beenie has done PR & road jobs for Sizzla, Jah Mason, Busy Signal, Kiprich, Anthony B, Demarco, Turbulence, Popcaan, Jah Vinci & Morgan Heritage who came to Ghana for concerts and other activities. Elorm Beenie has done countless activations for artistes and has coordinated dozens of events both locally and internationally. He deeply understands the rudiments of the industry. His passion for the profession is enormous. Aside his PR duties, he also stands tall as one of the few bloggers who breakout first hand credible and also dig out substantial information relating to the arts & industry. He is quite visible in the industry and very influential on social media, which to his advantage, has gunned a massive following for him on social media as well as in real life. He is a strong media and communication professional skilled in Coaching, Strategic Planning, and Event Management. He's very transparent on issues around the art industry.

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