For the first time, Stonebwoy and Shatta Wale opened conversations on “Asaase Sound Clash” in an exclusive interview with DJ Seani B via his syndicated Ghanaian Reggae/Dancehall Show on Asaase Radio 99.5fm.
Seani B with his well curated show shuffled between hit records of both artistes — Stonebwoy and Shatta Wale — within the 3 hour period amidst other Caribbean jams before interviewing them.
Stonebwoy in his comments about the initiative says, “down memory lane me and Shatta Wale have done this before but we weren’t this ‘global’ but for the culture I think this is the right time to live it proper in a more diversified way which includes business so the people know whaagwaan.”
Stonebwoy and Shatta Wale clashes before in 2010 at a ceremony staged at the beach in Accra and saw Stonebwoy emerging as the winner.
Stonebwoy in the chat with Seani B spoke about the first Caribbean collabo he had with Gappy Ranks that opened the doors to his international presence; and led to further international collaborations.
Explaining his points further, Stonebwoy added “Some people also feel it would be chaos if me and Shatta Wale clash owing to previous incidents. From the beginning it didn’t start from a business perspective; it started out as everybody defending their turf and it got to the VGMAs (Vodafone Ghana Music Awards 2020) but now there is peace and unity in the game. But now it is a business venture and the idea is to exploit that purposely and the main reason is to #Clash2CrushCOVID.”
Seani B is a seasoned and celebrated international Reggae/Dancehall curator who plays for BBC 1Xtra. His syndicated radio programme airs in Ghana on Asaase Radio 99.5fm every Friday, from 20:00hrs GMT to 23:00hrs GMT.
News spread across social media earlier this week on Tuesday, July 28, 2020 about Shatta Wale and Stonebwoy headlining the campaign to crush the global pandemic, COVID-19, in Ghana.
About “Asaase Sound Clash”
The “Asaase Sound Clash” is teasing a clash between two dancehall heavyweights in the world, drawing from their artistic prowess and musical talents to help raise awareness about COVID-19 and how we can in our part do to stop the spread.
They’re using the “Asaase Sound Clash” to send a message out there that, throughout the COVID period, a lot has happened but, bent on heels to continue promoting Ghanaian Music/Musicians to the world even in these tough times. The purpose is to crush COVID with this initiative.
Asaase Radio 99.5fm also believes that, using the clout and reach of the stars would extend further to a mammoth audience to spread the message.
“Entertainment-wise, not a lot has happened due to COVID, that notwithstanding we think we can bring cheer to the homes of many Ghanaians and develop the industry. The future of competition aims to secure a more prolific and recognized line-up of artists with support and partners across the nation” – Asaase Radio.
Elorm Beenie is an experienced Public Relations Officer and Author with a demonstrated history of working in the music industry.
He holds an enviable record of working directly and running PR jobs for both international and local artistes; notable among his huge repertoire of artistes worked with are Morgan Heritage (Grammy Winners), Rocky Dawuni (Grammy Nominee, 2015), Samini (MOBO Winner - 2006, MTV Awards Africa Winner - 2009) and Stonebwoy (BET Best African Act Winner - 2015). Other mainstream artistes of great repute he has worked with are Kaakie, Kofi Kinaata, Teephlow, (just to name a few), who have all won multiple awards under Vodafone GHANA Music Awards (VGMAs).
Elorm Beenie has done PR & road jobs for Sizzla, Jah Mason, Busy Signal, Kiprich, Anthony B, Demarco, Turbulence, Popcaan, Jah Vinci & Morgan Heritage who came to Ghana for concerts and other activities.
Elorm Beenie has done countless activations for artistes and has coordinated dozens of events both locally and internationally. He deeply understands the rudiments of the industry.
His passion for the profession is enormous. Aside his PR duties, he also stands tall as one of the few bloggers who breakout first hand credible and also dig out substantial information relating to the arts & industry. He is quite visible in the industry and very influential on social media, which to his advantage, has gunned a massive following for him on social media as well as in real life.
He is a strong media and communication professional skilled in Coaching, Strategic Planning, and Event Management.
He's very transparent on issues around the art industry.